For now, the office furniture industry are facing anyone smell of & other;The three cold & throughout;: on the property market demand, excess capacity market deterioration, and domestic economic environment influence and impact of the foreign office furniture brand.Meg after careful study, including Meg, all office furniture companies in China are faced with the problem are foreign shocks are controlled, the housing policy is because we are not around, the whole market of excess production capacity will need time consumption, as deepOffice furniture company, LTD believes that we can compete with foreign companies.So, the current domestic office furniture industry is generally in a state of disorder, so how domestic furniture companies and the foreign competition?
Office furniture or any other industry, whether it is a world class or regional companies, they have to start from the product, and at first because of vision company all know, the quality of the productIs the basis and the nature of a company.And office furniture companies want to compete with foreign companies, must be firmly in control over the quality of product.From the raw material of the product, until the products production and processing process, each link strict grasp, let every consumer deeply feel the company for office furniture product quality assurance.
Can not taboo to say, the marketing and production, the sale is just as important, Meg think that 3A sector is Office furniture company, The basic component of the importance of marketing is self-evident.In shenzhen for ten years, had seen a lot of a lot of companies have been obsessed with sales and forget the marketing, eventually be forgotten their brand market competition caused by failure.Marketing should be a long and persistent, but also to keep pace with The Times, according to the specific requirements of The Times to evolve our marketing.Such as in the network era of Internet search engine marketing, chat tools, microblogging marketing and so on.
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To build a successful brand is very difficult, but if you don't do you will never s쳮d.Someone once told me that the company is selling products at the lowest price, the sales of high-end company is their brand.The power of the brand in the today has not need Meg too much explanation, the construction of office furniture brand in ensuring the quality of the products at the same time, do a good job in marketing, and more importantly, after-sales service.After a lot of a lot of companies in the sales of office furniture products onCustomers love reason disregard, in fact, a high customer satisfaction, he can be passed through the marketing for you.Not only should pay attention to the pre-sale service, sale service, more should pay attention to After-sales service, .
In the present office furniture industry impacted by foreign companies, we can also find foreign Office furniture brand in The internal scientific management style, thisSome are all we need to learn to improve.Not only that, but we have to adjust our management structure according to the development of The Times.Such as the current after 80 has become the pillar of the society, and in the face of rising star after 90, in the face of character after 90, also need to adjust the management style and structure.
In a word, all is the cause of internal cause and external cause, and the internal cause is the essential reason, only domestic office furniture companies have their own products and brand construction, and the foreign competition can be in an impregnable position.
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