& Nbsp; & nbsp; & nbsp; & nbsp; After 20 years of development, the office furniture industry matures, emerged in Tyrone, Washington, East Port, Fubon, Hongye other well-known enterprises, and in Zhongshan, Foshan, formed a mature industry gathering area. In the office furniture industry is most concentrated Dongsheng, & nbsp; last year, the town office furniture industry achieved a total industrial output value of 50 billion yuan.
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& nbsp; & nbsp; & nbsp; Unlike household appliances, clothing and other light industrial products, in the past a very long period of time, e-commerce for office furniture for all & ldquo; look beautiful & rdquo ;. In Tyrone Division Group Chief General Manager Xu opinion, the office furniture industry to embrace electricity supplier faced two & ldquo; Mishap & rdquo; and three & ldquo; & rdquo ;. weakness & Ldquo; one mishap is very difficult to bring consumers online sales of physical experience; another is flawed & lsquo; the last kilometer & rsquo; can not get through. After the product sold, also face delivery, installation, service and other difficulties & rdquo ;. Xu said: & ldquo; The first weakness is the lack of talent, understand the furniture do not understand electricity supplier, electricity supplier know understand furniture; second weakness is the initial investment is too large; third is the soft underbelly of online sales and entities the mall is difficult to balance the interests of the two channels are prone to conflict & rdquo ;.
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& nbsp; & nbsp; While there are many office furniture manufacturers & ldquo; to enter the electricity business & rdquo; strategic direction, but due to the above flawed and weakness, has not been able to put into practice. Not only in Tyrone, Hongye, Guangdong and other office furniture companies are embracing on whether the electricity supplier problems indecisive.
However, Suining County in Jiangsu Province sand town, a force of wooden furniture industry has long been quietly rising electricity suppliers village. From 2009 to 2014, the family workshop as a base, the Taobao platform, highly similar products Taobao has become a small village in the famous village. It is reported that in 2014 a total of Suining nearly ten thousand shop, online sales of close to 4.3 billion.
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& nbsp; & nbsp; & nbsp; & nbsp; Recently, Hongye office furniture business platform was officially opened ,, become Mengen Suo office furniture image store experience. Consumers can line up and down the list, but also under a single franchise, and sales, parts, technical consulting, customization, after-sales service by local franchise commitment. Due to internal friction national unified price, online and physical store is avoided. To shape a new image!