& nbsp; & nbsp; & nbsp; & nbsp; as the micro payment is applied more and more widely, micro channel payment for each big business to bring the positive effects of start significant fermentation, has attracted the close attention of many domestic well-known business enterprise and the traditional industries. Entered in 2014, WeChat paid to further penetrate intoOffice furnitureOther traditional industries.   By the end of February, the office furniture, the quality of the United States access micro payment, which is from the micro to the official announces micro payment interface to certification services, comprehensive after the city, the first on-line micro payment function of the office furniture industry well-known brands.   The rapid development of mobile e-commerce   When it comes to micro payment, you have to say to the emerging mobile e-commerce, according to IDC on China's Internet industry to make the top ten predictions, along with the rapid growth of the number of mobile Internet users and mobile e-commerce transactions, mobile e-commerce will become e-commerce market competition in 2014 in China focus.   2014 & ldquo; double eleven & rdquo; refreshed in the network retail record at the same time, also sounded the China Mobile E-commerce charge horn: 350 billion yuan transactions, one in four is accomplished through the mobile terminal such as mobile phone or tablet, compared to the early about 10% of the moving end trading volume accounted for ratio, the user of mobile providers accept degree is greatly improved.   IDC predicts 2014 China mobile e-commerce transactions will reach 155.22 billion yuan, than 2013 growth 67.9%, much higher than the market average growth rate of 28% of earlier online retail market, the importance of mobile e-commerce market is beyond doubt.   WeChat pay help companies embrace the mobile Internet   Mobile electronic commerce can be to the greatest benefit is seamless propaganda, it is more convenient and more efficient, anytime, anywhere will be convey information to the consumer's mobile phone, more user stickiness, and enterprises and businesses need to consider most is what kind of services and content can make information is received.   With respect to the retail commodity, furniture products more experience and after-sales service, these two points determines the home business in mobile internet marketing is not only a product marketing, also relates to household concept, product display, visual experience products, cultural products, after-sales service introduction a series of publicity.   Industry review that: “ for access to WeChat paid for businesses, WeChat is not only to pay the meaning of the completion of the online shopping, online shopping closed loop. Still in it and WeChat's largest social account system integration, to achieve both the face of massive users, and can accurately manage the SocialCRM large system. Therefore, the full liberalization will enable WeChat to pay to improve the O2O model, the overall power of the furniture and other traditional industries to embrace the mobile internet. ”   Quality of the United States office furniture industry to pay the first access to WeChat   & nbsp; & nbsp; quality of the United States and micro channel access to payment, whether to confront the United States office furniture or for the user, described as a win-win move. It will promote mobile providers in the further development of the furniture industry.   Analysts pointed out that as a positive development of the electronic commerce of the furniture industry well-known brands, although business road twists and turns, but trimetazidine has always adhered to the exploration of the road. Beautiful quality on-line micro payment function marks Qumei furniture began to explore mobile business, on the other hand also marks the furniture industry has begun to enter the era of mobile Internet, with micro channel with a large number of users, to open a new window and channel for the furniture industry market.   & ldquo; micro payment for the user brought new payment experience, thus becoming part of the payment is simple and quick can help users quickly and at any time with the underground single payment, and can greatly increase quality furniture micro letter users active degree, but also to strengthen the brand of the micro channel experience. ” industry analysts said.   WeChat to pay once a large scale application, will form a good shopping closed loop. Future, social attribute of micro channel and micro channel open payment after the formation of the public platform open ecological, is considered to be micro channel entry level mobile Internet products, office furniture and other traditional industries to bring the change would be unthinkable.