Import office furniture consumers heavy details not heavy brand!

With the improvement of people's living standards, consumer demand for office furniture has also been a number of subtle changes. More consumers pay more attention to the details of office furniture products. In addition, in recent years, foreign office furniture brands settled in the domestic market, then consumers in the selection of imported office furniture, which is more emphasis on the consideration?

Market status: the United States without borders

In fact, each country's consumers due to the impact of regional culture, the United States are not the same cognitive. However, in the interview, found that in fact, Chinese consumers of imported furniture products to the relatively high degree of acceptance, for the United States of America, consumers have a strong interoperability. In fact, for the current Chinese furniture market, furniture imported furniture design style to play a leading role in the local furniture brands. After visiting several well-known home store in small series found that, indeed in some local brands of furniture products, see the design style of some of them tend to Europe and the United states.

Collocation sale

And compared to the domestic furniture brand series release new products, many imported furniture brands more focused on the product will be more refined. For example, many of Italy's furniture enterprises to small business based, these small enterprises in the production of furniture, the whole set of products will be done very well. For example, a Italy furniture company, it is only focused on the production of coffee table, and according to the different needs of consumers will be the development of various functional size of the coffee table is very perfect. In foreign countries, consumers prefer to buy a single product, and then with their own. But the current Chinese consumers with a larger, so many companies in the sale of imported furniture products, will be paired with a good display of consumers to sell.

Price file

Whenever mention of imported office furniture, many consumers think the price should be unattainable, in fact today import furniture market is not is high-end consumer pet alone. Imported office furniture products and domestic office furniture products, the price is also divided into high and low, the audience is more extensive. Some consumers in the choice of office furniture in the choice of brands, some consumers are biased in favor of prices, materials, etc.. But in order to meet the needs of the majority of consumers, at present some imported office furniture products not only in terms of price points in the high-low, in style also gathered a variety of styles, as far as possible to meet the needs of the majority of consumers.

Consumer voice: the details are more important than the brand

With the number of middle-aged people in the middle of the main consumer groups of imported office furniture market is different, today's consumer groups added a number of young returnees audience. At present, the domestic economic situation is good, many young people have the experience of studying abroad, they are very easy to accept western culture and Western aesthetic.

The success of a business is often the success of the details of the success of the office furniture business to grow and develop, to get more imports and exports should strengthen the design of the details. Good products can withstand the scrutiny of the details of the.