How expensive commodity network marketing ?
hits:700There is a health sleep bedding, its own brand, regardless of packaging or product coverage, quality, better than in many other online sale of goods is better. Mainly for high-end crowd, pricing 600+, Taobao entire network to see these products off the unit price is less than 200!
in unknown, without a sales situation, we think how to promote more reliable?
(already on Taobao shop, because the price is high conversion rate lower than peers; and now rely mainly on train traffic is now the biggest problem is not enough traffic .......) First of all make it clear that, not into the Taobao Mall is difficult to sell high-end goods. It should be more expensive to make people believe, like a thousand perfume counters placed in malls and confidence placed in the stall is completely different.
Secondly, the value of your products and prices to be considered separately. Product value is not the price you will be able to go make people feel valuable, but consumers that products bring function or, experience or, vanity or, you will be better than the 400 that gap, they are only willing to buy.
Under normal circumstances, consumers to buy your product model is: Follow - trust - Select - feedback.
first link is to solve the concerns is that people see your products.
For example, office chairs have some brands sold more than 30,000 a chair. How did they bought in the country, thanks to those who have used the Internet made a variety of feelings and experiences by word of mouth, a chapter of a sentence to break out of the brand.
your products, though not so high, but also the need to have reputation, consumers share to let more people see you, and focus (search).
course, word of mouth can be your own creation to be opportunistic in exchange. Also buy wine for example, the beginning of time, give all Sina Boga V of ID, as long as the message, it is free to send a bottle of imported wine. Then add V many people, each person of influence in there, and very concerned about their populations coincide wine consumer, so the impact is very broad, their brand, delivery speed, service and so has fully demonstrated. A bottle of wine cost only a few dozen, calculate how much you know make cheap.
followed by trust, shop design + the true extent of the consumer experience, excellent reputation for quality and quantity can help. Confidence-building is quite critical, but this part has started not only in the field of network marketing.
final feedback, it means that you sell out, you can design certain aspects of stimulation to share experience feelings (excellent product quality, then) such as a high-quality forum BBS experience sharing, can give consumers a number of elements discount coupons, or send a pillow or the like.